Baltic GSA Services
SALES- Individual and group sales
- New customer enchain and existing customer retention
- Contract negotiation
- Sales calls
- Fare distribution
- Short term sales campaigns
- Regular reporting
- Product training sessions
- Educational trip organization
MARKETING
- Prepare market analysis and forecast
- Develop sales strategies
- Branding
- Customer or Agent surveys
- Follow up of market conditions and competitor activity
- Pricing and distribution optimisation
- Product adoptation
- Promotional material preparation and distribution
- Promotional events
- Media planning and advertising
- Direct mailing
- Translation services
ONLINE MARKETING
- Local website planning and design (or adoptation)
- E-mail marketing
- Online advertising
- Online branding
- Travel trade website maintenance (agent intranet)
- Search engine optimisation
- Online booking engine maintenance
- Presence in social networks
- Use of social media
CALL CENTER
- Necessary IT and telecomunication equipment
- Dedicated local phone and fax numbers
- Dedicated e-mail addresses
- Final consumer call centre
- Travel Agent helpdesk
- Loyal Customer service line
- Educated multilingual staff
- Reports and analyses
PUBLIC RELATIONS
- Liaison with media
- Press releases and conferences
- Presence in main industry events
- Regular newsletters
- Press kits
- Customer Relationship Management (CRM)
- Media FAM trips
- Monitoring of local media
- Customer claims processing
LEGAL SERVICES
- Compliance to local trading regulations
- Trademark protection
- Preparation of legal documents
- Legal consulting facilities
FINANCIAL SERVICES
- Provision of financial guarantee
- Timely remittance
- Preparation of accounting reports
- Billing and collection services for non-IATA agents
- Refund processing
- ADM/ACM processing
- Coordination with IATA BSP
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